March 24, 2010

Second + PCH Begins Email Requests for Support

The Second + PCH development team has begun sending out emails soliciting support in advance of the soon to be released EIR. And they have made it VERY easy to do so. Really all you have to do is just give your name and occupation and they'll do the rest for you. They do give you the option to modify the provided form letter. For that extra special personal touch.

The email is provided below in its entirety.

We are here to give you the latest information on the exciting new development planned for second+pch in Long Beach, and to provide you with ways to voice your support.

This project will only become a reality if people in Long Beach SPEAKOUT and show support. The Planning Commission, the City Council and the Mayor need to know that people in our city are ready for a high quality development on an important gateway to that we can be proud of.

Polling data from Goodwin Simon Strategic Research shows that residents of Long Beach support the project by a two-to-one margin.

How can I help?

If you believe this project is good for Long Beach, will bring jobs and revenue into the City and will revitalize the eastern gateway to the City, we need you to SPEAK OUT.

Here's how to do it:

  1. Send an easy to prepare, online letter of support to our city officials.
  2. Become a fan of second+pch on Facebook and send our link to all of your other Facebook friends.
  3. Send a personal letter to the newspaper or to the on-line media voicing support.


The Environmental Impact Report (EIR) will be released in the first two weeks of April opening a 45-day comment period. Now is the time to SPEAK OUT and be heard. Your opinion matters.

For more information, visit our website at and join our blog, or follow us on Facebook.


David Malmuth